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> Our Publications > New Zealand Outlook > 2002 > March Research vital
for business plan NEW Zealand is
always willing to accept migrants who want to set up a
new business in the country, under the business migration
policy.
This requires the applicant to submit a formal and well
researched business plan.
This is then considered by the government's Business
Migration Branch, in Wellington.
This is not simply an academic exercise and a poorly
presented or under-researched plan will either delay it
being accepted or mean it is thrown out altogether.
The business migration branch reports that it has noticed
a marked deterioration in the quality of business plans
for long term business visa applications in recent
months. A business plan is supposed to be a plan to
establish a specific business in New Zealand. To be
specific a plan should be tailored to an applicants
experience and aspirations.
An increasing trend has been for business plans to be
produced off templates with little alteration or
information.
Examples of this have been business plans being drafted
with no relevance to an applicant's past experience, a
number of businesses being proposed for the same address,
and the same business plan being used to establish the
same business for a number of different applicants.
It has become obvious that a significant number of plans
are being drafted without any reference to the applicant.
Ideally these plans should be drafted after the
consultant and/or business planner has had an in-depth
discussion with the applicant.
This is not always possible, particularly when an
applicant does not visit New Zealand and the New Zealand
based consultant does not visit the applicant overseas.
However, in this situation the New Zealand Immigration
staff query how an acceptable business plan can be
drafted when key parties do not communicate effectively
with one another.
The Business Migration Branch is willing to assist
consultants and business planners who are having
difficulty drafting business plans.
While the Business Migration Branch has a policy to draw
any deficiencies in an application to your attention to
give you the opportunity to comment or make further
submission prior to their final decision, this is not
intended to be an opportunity to correct deficiencies in
business plans that have been hastily prepared and
without proper research into the proposed business, or to
submit an entirely new business plan.
Furthermore it is not satisfactory to say that the
required research will be carried out after a long term
business visa has been granted.
The marked deterioration in the quality of business plans
recently has lead to a significant increase in the number
of application declined.
Business plans are commonly prepared as a document
separate from the application form. Where this occurs the
applicant must sign the business plan.
If the applicant is not familiar with the English
language, there should also be a statement from another
party confirming that the business plan has been fully
discussed with the applicant in his/her own language and
the applicant has understood and agreed with the content
of the business plan.
If you can show you have specific knowledge of the New
Zealand market for your product or business your business
plan will have a much greater chance of success.
You should show details of research undertaken and
knowledge gained, specifically related to the proposed
business and also show you have made an informed decision
to set up a business in New Zealand, knowing the market
in which you will be operating.
The "NZ knowledge" section should include
information to satisfy the Business Immigration
Specialist that you are aware of your obligations as an
employer and also know your employees' rights under the
Employment Relations Act.
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